Segment-level operating model across North America, International, and AWS, built directly from reported 10-K financials, with a consolidated DCF cross-checked against trading comps and WACC/terminal growth sensitivity.
$180.95
Implied Value / Share (vs. $186.63 spot)
~3.0% below current price — WACC 8.33%, TGR 2.5%
Segment Build
- North America
- International
- AWS (highest-margin segment, modelled separately)
Valuation Method
- Consolidated DCF from segment-level FCF build-up
- WACC derived from a peer beta set (Apple, Microsoft, Alphabet)
- Implied equity value cross-checked against trading comps
- WACC / terminal growth rate sensitivity table
| Check | Method |
| WACC derivation | Peer beta (Apple, Microsoft, Alphabet) |
| Cross-check | Implied equity value vs. trading comps |